Creating Brand Value July 2025 Calendar

To earn the Certificate of Completion in Creating Brand Value, all modules and assignments must be completed by 1:00 p.m. Eastern Time (UTC 17:00) on Wednesday, September 3, 2025. All modules open upon completion of the previous module. To help you stay on track, we recommend completing each module according to the following schedule, spending approximately 6-8 hours on each module.

Enrolled participants will retain access to the course until November 2, 2025. Note: Each week is separated by an empty row.

Module / Assignment	Status	Date
Creating Brand Value Course	Begins	Wednesday, July 23, 2025

Module 1: The Value of Brands	Due (Recommended)	Wednesday, July 30, 2025

Module 2: Brand Storytelling	Due (Recommended)	Wednesday, August 6, 2025

Module 3: Consumer-Brand Relationships	Due (Recommended)	Wednesday, August 13, 2025

Module 4: Managing Brands Over Time to Maximize Value, Part 1	Due (Recommended)	Wednesday, August 20, 2025

Module 4: Managing Brands Over Time to Maximize Value, Part 2	Due (Recommended)	Wednesday, August 27, 2025

Module 5: Brand Valuation	Due (Required at 1:00 p.m. ET)	Wednesday, September 3, 2025

To add this calendar to your personal Google, Outlook, or Apple Calendar, download the subscription calendar.

• For a step-by-step guide on how to add this calendar to your personal calendar, visit the calendar download instructions.

To access the course calendar without adding it to your personal calendar, visit the Google Calendar online.