Digital Marketing Strategy August 2025 Calendar

To earn the Certificate of Completion in Digital Marketing Strategy, all modules and assignments must be completed by 1:00 p.m. Eastern Time on Wednesday, September 24, 2025. All modules open upon completion of the previous module. To help you stay on track, we recommend completing each module according to the following schedule, spending approximately 6-7 hours on each module.

Enrolled participants will retain access to the course until November 23, 2025. Note: Each week is separated by an empty row.

Module / Assignment	Status	Date
Digital Marketing Strategy Course	Begins	Wednesday, August 6, 2025

Module 1: Marketing in the Digital Era	Due (Recommended)	Wednesday, August 13, 2025

Module 2: Crafting a Digital Marketing Plan	Due (Recommended)	Wednesday, August 20, 2025

Module 3: Acquiring Customers, Part I: Paid Media	Due (Recommended)	Wednesday, August 27, 2025

Module 4: Acquiring Customers, Part II: Owned and Earned Media	Due (Recommended)	Wednesday, September 3, 2025

Module 5: Engaging Customers	Due (Recommended)	Wednesday, September 10, 2025

Module 6: Allocating Budget and Measuring Success	Due (Required at 1:00 p.m. ET)	Wednesday, September 24, 2025

To add this calendar to your personal Google, Outlook, or Apple Calendar, download the subscription calendar.

• For a step-by-step guide on how to add this calendar to your personal calendar, visit the calendar download instructions.

To access the course calendar without adding it to your personal calendar, visit the Google Calendar online.