Harvard Business School Online

Digital Marketing Strategy September 2025 Calendar


To earn the Certificate of Completion in Digital Marketing Strategy, all modules and assignments must be completed by 1:00 p.m. Eastern Time on Wednesday, October 29, 2025. All modules open upon completion of the previous module. To help you stay on track, we recommend completing each module according to the following schedule, spending approximately 6-7 hours on each module.


Enrolled participants will retain access to the course until December 28, 2025. Note: Each week is separated by an empty row.

Module / Assignment Status Date
Digital Marketing Strategy Course Begins Wednesday, September 10, 2025
Module 1: Marketing in the Digital Era Due (Recommended) Wednesday, September 17, 2025
Module 2: Crafting a Digital Marketing Plan Due (Recommended) Wednesday, September 24, 2025
Module 3: Acquiring Customers, Part I: Paid Media Due (Recommended) Wednesday, October 1, 2025
Module 4: Acquiring Customers, Part II: Owned and Earned Media Due (Recommended) Wednesday, October 8, 2025
Module 5: Engaging Customers Due (Recommended) Wednesday, October 15, 2025
Module 6: Allocating Budget and Measuring Success Due (Required at 1:00 p.m. ET) Wednesday, October 29, 2025

To add this calendar to your personal Google, Outlook, or Apple Calendar, download the subscription calendar.

• For a step-by-step guide on how to add this calendar to your personal calendar, visit the calendar download instructions.

To access the course calendar without adding it to your personal calendar, visit the Google Calendar online.

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